Friday 30 April 2010

Perception





What is Perception? ""




The perception is the process of categorization, in which you know what is the object by recognizing his properties" (Jerome S. Bruner, 1966)



Perception is how we individuals male or female see the things in the world around us either by our senses, perceptions is a sort of assumption. It is how we individuals interpret things our around us in our everyday life. Many things could affect our perception, it could be the following things our emotions, interest, attitude and current situation in our life these things effect our perception.



Therefore we judge people or perceive them wrongly because we see what we see but not what we really are supposed to see hence judge them wrongly, this also effects not just how we understand people but also the world. Whilst studying this module and studying how we perceive people and things around us, I came to see how a friend of mine who came from Dubai perceived things. A couple weeks back both I and my friend went shopping. We were in town the first thing He said to me besides saying the place is beautiful was. “My friend this place seems really expensive” however keeping in mind he has been to some of these stores elsewhere. It was the fact the shops in Eden were really big and draws your attention towards the shop.



He had then mentioned the same thing again when he saw a jacket outside Zara which did not have a price stated by looking at it he assumed it must be expensive. When I had taken him inside he liked many out fits and said “Mo lets go elsewhere” it was then when I had requested him to look at the price.




He was amazed and said “I thought it would be really expensive in here by judging the designs of the clothing” Another example is when individual people think if a brand (Emporio Armani) is expensive the quality would be good or it would make u stand out from other individuals and they would perceive you in a different way.

For example they may think you have a lot of money where as you may not. Just wearing that brand label also makes others judge and see you differently.





Heres out first first picture which shows how certain people would like to see themself as in this particular picture you can see how a girl who suffers from anorexia. desires to look like.



Here is a picture which reminds me of myself a lot as I tend to do the same thing whilst in front of the mirror.





In this picture we see a Cat looking at itself in the mirror and seeing a lion. This could be perceived in many ways such as the cat sees itself as a lion whilst being a cat, Strong and fearful or wishing it was a lion instead of a cat.


What do you see when looking at this picture?
Are the lines horizontal or parallel ?





Many people would perceive them as sloping however if you pay more attention you can see that the grey lines are not parallel but horizontal.




The pictures above clearly state an important point as to how we individuals perceive many things and life in everyday.



Below is an advert on perception which I found on YouTube.







1 comment:

  1. Great on marketing application but try to include some of the academic input too

    ReplyDelete